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Strengthening Alignment by Defined Roles in Marketing and Sales

Defining roles in Marketing and Sales is very important to the success of a business strategy. Without clearly defined roles, Marketing and Sales can work against each other instead of forming a strong alliance that benefits a business.

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Tips for Manufacturing Day

Manufacturing Day is a celebration of all things manufacturing.  It is a way to highlight what your companies do to spread the word to your community, potential customers, and the next generation workforce.

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Blogging for Sales and Brand Awareness

When it comes to building sales and brand awareness, blogging is a great way to strengthen and promote a brand as well as drive sales and increase website traffic. Neil Hussey of Denco Lubrication Ltd in the UK led a discussion for USA Manufacturing Hour Chat on Twitter about the benefits of blogging for businesses.

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